License This! Competition

The License This! competition offers new creative concepts the chance to break into the global licensing industry. It is open to any new artwork, brand or character that has no merchandising deals already in place or pending.

If you have a licensable concept that has yet to be published or broadcast, or a brand that has not yet been extended to non-core consumer products, License This! is your chance to present it at the only pan-European event dedicated to licensing.

Start your licensing journey >>

2016 prizes include:

- Fully furnished 9sqm stand at BLE 2017
- LIMA membership for 1 year
- Ticket to the LIMA Licensing Essentials Course & Spring Fling Networking Party in May 2017

The competition entry for 2016 is now closed. 

Successful entries will be invited to pitch their ideas at Brand Licensing Europe 2016 in October.

Enter the competition >>

This year's judges for the License This! competition:

Kelvyn Gardner LIMA
Tom Gunn Nickelodeon & Viacom Consumer Products
Jane Evans JELC
Sam Ferguson Jazwares
Pat Reading Momot
Max Lister Natural History Museum  
Clare Piggot Larkshead Media  
Pippa Smith Childrenswear Licensed Character Coordinator  

2015 Winner - OiDroids

The creation of Jonathan Klemenz, OiDroids are pop-out and build collectable cardboard robot toys, aimed at the pocket money sector, each with quirky detail and full of personality. 


If you have any questions on the above, please contact