Bloomingdale’s to Celebrate DC Comics’ 75th
Warner Bros. Consumer Products has teamed up with Bloomingdale’s for an exclusive 75th anniversary merchandise collection for DC Comics.
The retailer will open DC Comics in-store shops on Oct. 14, which will include a wide range of superhero merchandise. Designers for the collection will include Trunk, Junk Food, Converse, Psycho Bunny and Jack Spade for men’s apparel. The range, retailing from $30 to $225, will include T-shirts, socks, scarves, tote bags, wallets, ties, cufflinks and pocket squares. Meanwhile, Because We Were Bored will create limited-edition DC Comics-themed tees and hoodies for Bloomingdale’s Young World department. Select merchandise from the collection will also be available at www.bloomingdales.com.
“DC Comics’ superheroes are timeless icons that have long inspired the world of fashion,” says Brad Globe, president of Warner Bros. Consumer Products. “We are delighted that Bloomingdale’s, an American cultural icon with a venerable reputation in retail, will exclusively kick off the 75th anniversary celebration with innovative shops and exclusive products perfectly suited to the characters of DC Comics.”
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