‘Automotive’


Global Icons, Performance Brands Team Up with BMW

The BMW Group has selected Global Icons and European partner Performance Brands to represent its global licensing program.

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Automotive

Global Icons, Performance Brands Team Up with BMW
Global Icons, Performance Brands Team Up with BMW

The BMW Group has selected Global Icons and European partner Performance Brands to represent its global licensing program.

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Global Icons Signs Eight Deals for Honda, More
Global Icons Signs Eight Deals for Honda, More

A number of new merchandise partners have been scooped for Global Icons’ brands—American Honda Motor, Duraflame and others.

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<em>Car and Driver</em> to Brand Electronic Accessories Line
Car and Driver to Brand Electronic Accessories Line

Powercam has been tapped to produce a line of branded electronic accessories for Jumpstart Automotive Group’s Car and Driver magazine to hit stores in March.

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NASCAR, iRacing Team for Online Race Series
NASCAR, iRacing Team for Online Race Series

A simulated online race series in early 2010 will gain a new competitive division licensed by NASCAR, according to iRacing.com. Fans will be able to log onto the site, pick from an inventory of NASCAR cars, compete against one another, as well as against current NASCAR stars, in an official NASCAR series on realistic tracks. The site requires a PC with a broadband internet connection, as well as a steering wheel and pedal set. iRacing subscriptions range from $13 to $19 per month.

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