Fox Hires Marick to Lead Licensing

Robert Marick has been appointed to executive vice president of licensing and merchandising at Twentieth Century Fox, where he will oversee the business globally for the studio’s film and television portfolio. Marick, who previously worked for Disney’s consumer products, music group and home entertainment divisions, will now be responsible for expanding Fox’s properties across all platforms, including interactive gaming, themed entertainment, television promotions and literary publishing, as well as a full range of consumer product categories. He will be based in the West Coast office. Marick replaces Elie Dekel, who is now managing director at Saban Capital Group.

“We are thrilled to bring Robert on board in this key position,” says Gary Newman, chairman of Twentieth Century Fox. “With this studio’s gold standard properties like The Simpsons, Ice Age and Family Guy, the upcoming Avatar, and the breakout successes of shows like ‘Glee’ and ‘The Cleveland Show,’ there are enormous opportunities to expand our licensing and merchandising activities. Robert has an incredible track record and has done outstanding work on building global businesses and franchises for such companies as Disney, Time Warner and Mattel. We know he’ll bring a fresh perspective to this vitally important area of our company.”

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