More Holiday Toy Rollbacks at Walmart

Walmart has added more toys to its more than 100 toys for $10 promotion and other discounts, which lasts throughout the holiday shopping season.

Licensed toy add-ons include Bakugan starter pack ($8), Littlest Pet Shop online pets ($10 each) and Transformers figures ($10 each), as well as price rollbacks on Buzz Lightyear talking action figure ($29), Star Wars light saber ($15), Barbie “I Can Be” play sets with doll ($15) and FurReal Friends Lulu My Cuddlin’ Kitty ($38).

“We’ll offer aggressive pricing on toys this season to ensure moms can afford the gifts that help create a holiday their kids will remember,” says Laura Phillips, vice president of toys at Walmart. “We believe moms are looking for toys that not only fulfill their children’s holiday wishes, but also create opportunities for role play, pretend and family togetherness.”

Meanwhile, Walmart’s Christmas Toy Guide will be arriving at homes nationwide next week. The retailer’s Web site is also offering free shipping with site-to-store on thousands of online toys such as bikes, scooters and ride-ons.

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