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Corus Entertainment and MTV Networks International have revealed plans to launch a 24-hour Nickelodeon channel on November 2 in Canada. “For more than a decade we have worked in total synergy with Corus Entertainment, leveraging Corus’ market leadership and Nickelodeon’s hit content pipeline to deliver Canadian audiences an unrivaled entertainment experience,” says Bob Bakish, president of MTV Networks International. “The launch of a fully localized, 24-hour Nickelodeon service is a direct reflection of how successful this holistic approach has been with viewers and partners.”
The new Nickelodeon channel in Canada will feature a slate of exclusive Nick programs, including Canadian premieres of the new animated series Fanboy and Chum Chum and live-action series The Troop, as well as favorites SpongeBob SquarePants, iCarly, Dora the Explorer and others. The agreement between Corus and MTVNI sees exclusive television rights in Canada to all current Nick animated programming, live-action series and all digital rights for Nickelodeon and related brands.
“We are thrilled to build on our long-standing relationship with Nickelodeon with the launch of this new service, which gives Canadian audiences full access to one of the best entertainment experiences for kids in the world,” says Paul Robertson, president of television at Corus Entertainment. “Nickelodeon joins Corus Entertainment’s unmatched portfolio of kid-focused brands that offer Canadian children and their families a full range of entertaining options, with something for everyone, on a variety of platforms.”
