CEO Doug Wood examines the strategy and value of licensing that have helped drive the growth and expansion of this popular lifestyle brand.
CPLG has debuted a series of designer collaborations featuring the Pink Panther as part of the Fashion Comics project.
Boat Rocker Brands and Haven Licensing have tapped clothing manufacturer Caprice for a new range of athleisure inspired by the cast members of “The Next Step” in Australia.
Bisou Bisou has named ACI Licensing to serve as its exclusive licensing agency in the U.S.
Hot Topic, in partnership with Disney Consumer Products, has revealed its new fashion collection based on the upcoming live-action movie Beauty and the Beast.
German design label Jolina Dallas Sports Couture has released a premium apparel collection featuring the Pink Panther.
Birchbox, a beauty and grooming retailer, has teamed up with Draper James, Reese Witherspoon’s Southern-inspired lifestyle brand, to curate its March box.
The bi-annual fashion trade show MAGIC hosted a special seminar on licensing yesterday, titled “Hot Trends in Fashion Licensing.”
NBCUniversal and The Blonds have joined forces to debut a fall/winter apparel collection inspired by Universal Pictures’ upcoming film The Mummy, in theaters June 9.
Island-inspired lifestyle brand Tommy Bahama has partnered with Noxs to develop a branded collection of men’s and women’s outerwear.
Paws Inc. has signed a slate of new licensees to bring its iconic lasagna-loving cat Garfield to a raft of apparel and accessories throughout North America this year.
The National Hockey League and National Hockey League Players’ Association have partnered with Adidas for the World Cup of Hockey 2016 uniforms.
Footwear brand Skechers has partnered with EB Brands to launch a range of branded fitness products.
Santoro London has partnered with new licensees Lorenay and Educa Borras and has tapped licensees Pictura Sarl and Preca Brummel for new products.
Barbie has partnered with Oscar de la Renta to launch the Oscar de la Renta Barbie doll.
PVH has completed its acquisition of the remaining 55 percent interest in TH Asia, its joint venture for Tommy Hilfiger in China.
UBM (the parent company of License! Global, Licensing Expo and MAGIC) will launch IFF MAGIC Japan, a new joint venture between the two fashion trade shows MAGIC and JFW-International Fashion Fair.
Cherokee Global Brands has signed four new licensees for its Cherokee brand in the U.S. as it looks to secure future growth for its flagship brand.
Target has tapped Beautycounter for a limited edition collection of beauty and skincare products.
Cherokee USA has partnered with Warner Music Nashville to be the title sponsor of the annual Warner Sound during the CMA Music Festival in Nashville, Tenn., June 9-12.
In a deal brokered by IMG, Arnold Palmer Enterprises has partnered with Sport Casuals to develop and distribute a range of branded clothing in the U.S.
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