Smart home, sleep and wireless audio were among the new product categories, trends and opportunitites at this year's event.
Jen Widerstrom, a health and fitness trainer and co-star of “The Biggest Loser,” has appointed All American Licensing to represent her brand for licensing.
U.K. nutrition and fitness expert Joe Wicks has appointed Global Merchandising Services to serve as the exclusive worldwide licensing and merchandising agent for The Body Coach brand.
Extreme and Knockout Wellness teamed up to open a series of Extreme-branded gyms.
Prominent Brand + Talent has secured the exclusive worldwide rights to represent fitness enthusiast Richard Simmons for licensing, merchandising and endorsements.
Twentieth Century Fox Consumer Products has partnered with State Bicycle Co. to create a series of merchandise inspired by “The Simpsons.”
Lisa Marks Associates has secured a raft of licensees to create new products inspired by the PEZ and Warheads candy brands as well as to celebrate the 100th anniversary of the MoonPie brand.
Design company Poketo and Misfit have joined forces to design and release a special edition accessory for Misfit’s Shine 2 Activity Tracker.
Rodale has partnered with Hearst Fujingaho Co. to launch digital media editions of Men’s Health and Women’s Health in Japan.
Gold’s Gym has partnered with C+A Global to develop a line of branded protein powders and small kitchen appliances.
Target has partnered with Anna Kaiser, a fitness expert, trainer and founder of AKT, to create a limited-edition collection of activewear and accessories for the retailer’s C9 Champion brand.
The Tapout brand is expanding to now include its first flagship gym, Tapout Fitness, in New York City.
The adult lifestyle and fitness brand Gold’s Gym has tapped Rocket Licensing to serve as its agent in U.K.
David Hasselhoff has appointed Prominent Brand + Talent to serve as his exclusive worldwide branding and licensing agent.
Gold’s Gym has teamed with Vibram to develop a range of footwear for the gym.
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