License Global explores the trends in the global toy market that are sure to impact both retail sales and how children will play in 2017.
Steven Ekstract of License Global looks at the larger trends unveiled by the success of ‘Pokémon Go’
Jazwares has unveiled plans to expand its current toy line based on the video game “Minecraft.”
Sandra Arcan and Su-Yina Farmer, gaming enthusiasts with more than 30 years of multi-disciplinary experience, have founded a new London-based boutique licensing agent, called Bits and Pixels.
"Tetris" has teamed up with SEGA's puzzle game "Puyo Puyo" for a crossover party game that will be available in the Americas and Europe on PlayStation4 and Nintendo Switch this spring.
Activision Publishing is bringing its "Skylanders Imaginators" game to the highly anticipated new gaming system from Nintendo, Switch, when it launches in March.
The Roblox Corporation is taking its user-generated social gaming platform “Roblox” offline with the launch of an all-new toy line from Jazwares.
Razer has unveiled its new Project Ariana gaming projector at CES 2017.
The Tetris Company has named Branding Streams as its merchandising agent for the “Tetris” brand in Canada.
Square Enix has partnered with Menchie’s Frozen Yogurt to bring fans exclusive in-game content and a chance to win prizes based on the video game “Dragon Quest Builders.”
The Tetris Company has partnered with Scientific Games to launch the first “Tetris”-themed slot game, “Tetris Super Jackpot.”
Nintendo, in partnership with Japanese video game developer Level-5, has created a “Yo-Kai Watch” video game exclusively for Nintendo 3DS that will be released in Europe next month.
Remedy Entertainment has tapped licensee Bioworld Europe for a new apparel range featuring its gaming franchise “Quantum Break.”
SEGA’s “Sonic the Hedgehog” has been inducted into The Strong’s World Video Game Hall of Fame in Rochester, N.Y.
The Tetris Company has partnered with CoolGames, a HTML5 games publisher, to release “Tetris Twist” on Internet browsers using HTML5 technology.
Scholastic has expanded its multi-platform publishing program with the worldwide launch of Horizon, a supernatural survival series for readers, ages 9 and up.
Travian Games and ArtCraft Entertainment have joined forces to launch the multiplayer game “Crowfall” in Europe, Brazil and MENA.
Character World will launch a new bedding and accessory range featuring Pokémon after the recent launch of the mobile game, “Pokémon Go.”
PC and console game publisher GamesCo has partnered with global construction vehicle manufacturer JCB to launch “JCB Pioneer: Mars,” a new, online free-to-play PC game.
Activision Publishing has unveiled a host of branded, toys-to-life merchandise in anticipation of its new game “Skylanders Imaginators,” which will allow fans to create their own custom Skylanders characters.
Following the success of its team-based shooter game “Overwatch,” Blizzard Entertainment has launched a professional e-sports league for the game’s competitions, titled “Overwatch” League.
©2017 UBM. All rights reserved. A UBM Company.