Wednesday, June 13
4:30pm - 6:00pm
In spite of the economic environment, retail consolidation, private label proliferation and shifting consumer shopping habits, some licensed brands have had successful brand launches while others grew their business with innovative brand / licensing strategies. Panelists comprise a select group of leaders in food and beverage, footwear and apparel. They will share how they successfully launched a new branded product or gained market share from an existing brand in the last two years. In addition, one panelist is a trend expert who will provide insights on how brands can meet the challenges of a volatile marketplace.