Nicole by OPI has created three custom nail lacquer shades for Kellogg's Special K brand that will be used in conjunction with a campaign to encourage women to "show off your confidence with color."
Konami's Metal Gear Rising is, in fact, rising, as the video game developer and publisher is building the licensing program for the franchise's latest game.
NBCU Television Consumer Products has enhanced and extended the popularity of numerous primetime properties with various creative products, promotions and partnerships.
Ubisoft has appointed Performance Brands as the principal agent for its Assassin's Creed gaming property in Asia, Africa, Central and Eastern Europe and Russia.
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