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Industries Spanning Entertainment, Media, Music and More Converge at this Year's Expo; Fashion Brands Increase Presence on the Show Floor
Santa Monica, California – Licensing Expo, the world's largest and most influential licensing industry event, today announced that a diverse roster of new exhibitors have signed on for this year's event including the Country Music Association, Flying Colors Apparel, Gearbox, Members Only, Penguin Random House, pocket.watch, PurseN, SMOOTS, Swissbrand World, Tetris, tokidoki, U.S. Marine Corps Trademark Licensing and Warner Music Group (WMG).
Licensing Expo takes place May 22 - 24, 2018 in Las Vegas, Nevada. For more information and to register as media, please visit: licensingexpo.com/press/register.
"Exhibiting at Licensing Expo has become a priority for brands and agents as the licensing industry realizes continued growth year over year. As the premier event for this market, companies understand this is the best platform to find partners who can uphold the quality and integrity of their brands," said Jessica Blue, senior vice president, Global Licensing Group, UBM. "The diversity of brands and companies represented truly enhances the experience on our show floor, and I'm pleased that Licensing Expo effectively touches and supports the many industries and facets of the licensing world."
"We are so excited to be exhibiting at Licensing Expo for the first time. As a Los Angeles-based company, our early years were spent building tokidoki in North America. After years of attending fashion trade shows, in 2012, we began our global expansion initiative via licensing, and we are thrilled to grow and expand our global offerings in the year's biggest licensing expo," said Pooneh Mohajer and Simone Legno, co-founders, tokidoki. "We can't wait to create an eye-stopping, unforgettable Licensing Expo stand and introduce more people to the tokidoki universe."
The addition of tokidoki, Members Only, Flying Colors Apparel, PurseN and other fashion-focused companies presents an exciting opportunity for licensors. Fashion continues to be a leading property category in licensing, accounting for over $31 billion in revenue-a four percent increase year over year-according to the 2017 Annual LIMA Global Licensing Industry Survey. Through licensing, designer fashion brands can extend their offerings into growing product categories such as apparel, accessories, shoes, health & beauty, home décor and even consumer electronics.
Every year at Licensing Expo, hundreds of brands exhibit and meet with retailers, licensees, manufacturers and distributors. Licensing Expo connects the world's most influential entertainment, character, fashion, art and corporate brand owners and agents with consumer goods manufacturers, licensees and retailers. These new exhibitors join a plethora of other returning exhibitors at this year's show floor including 4K Media Inc., Aardman Animations, Activision, American Greetings Entertainment, Atlantyca Entertainment, BBC Worldwide, Bravado International Group, CAA-GBG Global Brand Management Group, Cartoon Network Enterprises, Discovery Consumer Products, Iconix Brand Group, Genius Brands International, Grumpy Cat, ITV Studios Global Entertainment, Lionsgate Entertainment Inc., NFLPA, Nitro Circus, Paramount Pictures, Peanuts Worldwide, Rovio Entertainment LTD., Saban Brands, Ubisoft, WWE, and more.
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About Licensing Expo (www.licensingexpo.com)
Launched in 1980, Licensing Expo is the world’s largest and most influential annual trade show dedicated to licensing and brand extension. The show floor is merchandised into two zones: Characters and Entertainment and Brands, Agents and Design. More than 16,000 retailers, licensees, manufacturers, distributors and licensing agents attend the Expo from more than 67 countries. The following events and information products are produced for the licensing industry by the Global Licensing Group at UBM: Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo China, NYC Licensing Summit, License Global magazine, License Global Daily E-news and License TV. Licensing Expo is organized by UBM plc. UBM is the largest pure-play B2B events organizer in the world. Our 3,750+ people, based in more than 20 countries, serve more than 50 different sectors. Our deep knowledge and passion for these sectors allow us to create valuable experiences which enable our customers to succeed. Please visit www.ubm.com for the latest news and information about UBM.
About the Global Licensing Group (www.ubmlicensinggroup.com)
The Global Licensing Group at UBM is the global licensing industry’s leading tradeshow organizer and media partner. Its mission is to provide opportunities around the world to bring brands and products together to explore and cement licensing partnerships. The following events and information products are produced for the licensing industry by the Global Licensing Group at UBM: Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo China, NYC Licensing Summit, License Global magazine, License Global Daily eNews and LicenseTV.
FUTURE GLOBAL LICENSING GROUP EVENTS:
NYC Licensing Summit: New York, New York (February 20, 2018) | Licensing Expo Japan: Tokyo, Japan (April 25 - 27, 2018)
Licensing Expo: Las Vegas, Nevada (May 22 - 24, 2018) | Licensing Expo China: Shanghai, China (July 25 - 27, 2018)
Brand Licensing Europe: London, United Kingdom (October 9 - 11, 2018)