Skip to main content

is part of the Informa Markets Division of Informa PLC

  • INFORMA PLC
  • ABOUT US
  • INVESTOR RELATIONS
  • TALENT

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

licensingexpo
 
Licensing Expo

10 - 12 August 2021

Mandalay Bay Convention Center

  • ATTENDEES
    • Why Attend?
    • Hotels & Leisure
    • COVID Resources
    • Matchmaking Service
  • EXHIBITORS
    • Why Exhibit?
    • Official Vendors
    • Matchmaking Service
    • 2020 Exhibitor List
  • LEARN
    • Brand Licensing Explained
    • Brand Licensing Handbook
    • Case Studies and Reports
  • ABOUT
    • Show Information
    • Press and Media
      • Press Center
      • Press Registration
      • Press Coverage
      • Press Releases
      • Press Toolkit
      • COVID Business Resource Center
    • Sustainability
    • Code of Conduct
    • Contact Us

ATTEND

EXHIBIT

Licensing Expo confirms new 2021 dates - read more:

Videogame Licensing

Previous
Next

Videogame and esports brands contribute to the $121.5 billion characters & entertainment licensing industry

But, why brand licensing?

In 2017, retail sales of videogame and esports-licensed products contributed to the thriving characters and entertainment licensing industry, growing 2.7% to $121.5 billion* worldwide. 79% of those sales were from brick-and-mortar retailers, 21% were from on-line retailers. For many, licensing has offered brand owners a competitive advantage in the ever-changing retail landscape.

To learn more about videogame and esports licensing and the ways it can benefit your business, fill out the following form to get in touch with our experts.

*According to the 2018 LIMA Global Licensing Industry Survey.

 

Enquire to Exhibit
img-responsive

WHERE DOES LICENSING EXPO FIT IN?

Licensing Expo is the meeting place for the global licensing industry and your chance to connect with 5,000+ of the world's leading brands.

CONNECT

with more than 16,000 attendees including licensees, retailers, and manufacturers

INK

deals on site — 91% of attendees make or recommend the final purchasing decision

BUILD

new connections — over 4,900 meetings were made through the Matchmaking Service

EXTEND

your brand to the $78.1 B* foreign market for videogame and esports-licensed merchandise

Listen as representatives from J!NX, Jazwares Entertainment, and other leading digital brand owners discuss how licensing has successfully impacted their business.

CONNECT WITH RENOWNED RETAILERS AT LICENSING EXPO

Enquire to Exhibit
img-responsive

Official Organizer

SITE LINKS

ABOUT

ATTEND

EXHIBIT

SUSTAINABILITY

CONTACT US

LICENSING MIXTAPE PODCAST

Official Publication

License Global

Official Sponsor

PORTFOLIO

LICENSING EXPO

LICENSING LEADERSHIP SUMMIT

BRAND LICENSING EUROPE

LICENSING EXPO CHINA

LICENSING EXPO JAPAN

LICENSE GLOBAL

Informa Markets

Copyright © 2020. All rights reserved. Informa Markets, a trading division of Informa PLC.

  • Accessibility|
  • Privacy Policy |
  • Cookie Policy|
  • Terms of Use|
  • Visitor Terms And Conditions