Get your share of the $36.1 billion industry for licensed toy products
But, why brand licensing?
In 2017, retail sales of licensed toy products grew 3.0% to $36.1 billion* worldwide. 79% of those sales were from brick-and-mortar retailers, 21% were from on-line retailers. For many, licensing has offered manufacturers a competitive advantage in the ever-changing retail landscape.
*According to the 2018 LIMA Global Licensing Industry Survey.
WHERE DOES LICENSING EXPO FIT IN?
Licensing Expo is the meeting place for the global licensing industry and your chance to connect with 5,000+ of the world's leading brands.
with more than 5,000 brands and properties exhibiting at Licensing Expo
unique and exclusive collaborations, retail products, and programs
new connections — over 4,600 meetings were made through the Matchmaking Service
your global reach with leaders in the licensing industry from more than 65 different countries
SOME EXHIBITING BRANDS LOOKING FOR TOYS AND GAMES MANUFACTURERS
WHAT MANUFACTURERS GET WITH REGISTRATION
Licensing Expo provides the best opportunity to secure the rights to thousands of consumer brands, entertainment icons, and more for your products or stores. If you're new to the industry, attending Licensing Expo is the most efficient way to learn about licensing and make connections that can benefit your bottom line.
THE BRAND LICENSING HANDBOOK
Get this special guide created by the Global Licensing Group to help brand owners, retailers, and manufacturers learn more about the world of licensing.
CASE STUDY: FUNKO
Courtesy of License Global magazine, take a look into how the collectibles company Funko is poised to rule the pop culture collectibles world through licensing.