Elevate your product with licensing!

Do you have a demonstratable invention you would like to present to a panel and gain valuable feedback? Pitch the Brands gives inventors the chance to present their consumer product directly in front of a live panel of executives from today's leading brands. These experts are proven thought leaders from the brand licensing industry, excited to review and provide feedback for success.

10 spots are available to Pitch the Brands at Licensing Expo 2019. The inventor with the best pitch and product, as judged by the panel, will receive InventHelp’s services worth over $18,000 USD. Deadline for entry is April 15th, 2019 - don't miss your opportunity!

Meet the Panel

NFL PLAYERS INC.

Steve Scebelo
Vice President,
Licensing and Business Development

BEANSTALK

Michael Stone
Chairman and
Co-Founder

VIACOM NICKELODEON

Dion Vlachos
Executive Vice President,
U.S. Retail Sales and Global Publishing

BOY SCOUTS OF AMERICA

Greg Winters
Manager,
Licensing Programs

PRODUCT COUNSEL

Robert Yusim
President of
Product Counsel

How Does it Work?

• 1 •

Applicants must first register for Licensing Expo and then complete the submission form to be considered for Pitch the Brands. Deadline for submissions is April 15, 2019.

• 2 •

InventHelp will review and select 10 qualified applicants to pitch their product to the executive panel. Selected participants will be notified on April 29, 2019.

• 3 •

Chosen entrants will prepare for their 2-minute pitch at Licensing Expo, inclusive of product overview and demo.

• 4 •

The panel will give immediate feedback for each presented invention. The panel will score the inventor's pitch and product to choose a grand prize winner!

InventHelp Grand Prize

Valued at approximately $18,000 USD, the Grand Prize package includes 3D CAD drawings, prototype modeling, inclusion in InventHelp's VIBE, publicity services, and more - all courtesy of InventHelp!

For additional information and the full list of contest rules, click here.

Perfect Your Pitch

Brand licensing is all about utilizing a brand's creative and intellectual property assets on consumer products. Our panelists will be looking for innovative products that lend themselves to brand licensing programs. Have a product that could be elevated with another brand's logo, designs, characters or creative? Then brand licensing might be right for you! Our panelists will judge the pitches on the following criteria:

  • Uniqueness of the product
  • Brandability of the product
  • Execution of the pitch / presentation

Pitches at Licensing Expo will be limited to two minutes and should include a demonstration of your product. If you have a product that's viable for brand licensing, perfect your pitch and apply today!

Have questions? Please direct all inquiries to [email protected].

Event Details

DATE:

WEDNESDAY,
JUNE 5

TIME:

2:00 PM -
3:00 PM PACIFIC

LOCATION:

GLOBAL LICENSING
GROUP THEATER

Pitch the Brands is an official part of Licensing Week. In order to participate in any Licensing Week event, interested parties must first register for Licensing Expo.

But, why brand licensing?

Brand licensing can help elevate and differentiate new consumer products by leveraging the equity of trusted brands. Some of the benefits of brand licensing include: 1) provides credibility; 2) appeals to a wider audience of consumers and distribution channels; 3) taps into emotional connections; 4) adds value. Last year, sales of brand licensed consumer products reached $271.6 billion, according to the 2018 LIMA Annual Global Licensing Industry Survey.

About InventHelp

Pitch the Brands is made possible through a collaboration with Licensing Expo and InventHelp, who has been helping inventors submit their invention ideas to companies for 35 years. The Pittsburgh, Pennsylvania-based invention services company has more than 65 sales offices throughout the United States and offers inventors services including prototyping, 3D design, and patent referrals.

 

Licensing Week brings together the many educational and networking events taking place in and around Licensing Expo in one easily accessible schedule. New and additional events are introduced this year to cater to the many different attendee and exhibitor networking interests at Licensing Expo.