Are you looking to enter the world of licensing with an unlicensed brand? From illustrators, publishers, designers, or animators, the License This! competition provides opportunity to secure new deals or agent representation to those looking to enter the world of licensing.
Submissions and judging will be entirely virtual, with (1) winner and (3) shortlisted applicants. The winner will be announced on the first day of Licensing Expo at the Opening Keynote session, amongst other prizes. Judging hosted by the License Global editorial team will be based on each brand’s level of originality, licensing potential and alignment with today’s marketplace.
How Does the Process Work?
- Entries for the competition are free of charge; applicants are required to complete a submission form which includes a written overview, video overview, and detailed vision about why the idea would be suitable for licensing.
- Entry deadline: April 17, 2023 at 5:00 pm CT.
- All applications are reviewed by a panel of judges made up entirely of License Global editorial team.
- Contestants are encouraged to attend Licensing Expo where the winner and (3) shortlisted participants will be announced.
- The winner and shortlisted participants will receive support outlined below to help them develop.
THE PRIZE
WINNER
Valued at $7000
- Announced on stage at the Opening Keynote on Day One at Licensing Expo
- Feature in Licensing Expo Show Daily
- Promotional support from Licensing Expo & Licensing Global throughout the show and year ahead
- Free of charge turnkey booth at Licensing Expo (100 sq ft)
- One year Licensing International membership
- One year Products of Change membership
- Pop-up banner display at Licensing Expo
- Exclusive interview of the winning brand, featured on LicenseGlobal.com
SHORTLISTED
- Announced on stage at the Opening Keynote on Day One at Licensing Expo
- Feature in Licensing Expo Show Daily
- Pop-up banner display at Licensing Expo
FAQ
- In order to be considered, entrants must own a new artwork, brand or character that has no merchandising deals already in place or pending and have not been licensed on more than two products prior to Jan. 1, 2023.
- Examples of submission categories include: illustrators, publishers, designers, or animators.
Winning License This! has been literally life changing for me and my business - it’s amazing! I’ve had the best advice and guidance you really couldn’t buy from all the panel, who have introduced me to so many new contacts and opportunities I wouldn’t have had a clue about otherwise, I’ve learned so much so fast! I nearly didn’t enter as I thought I wasn’t established enough to get through, but everyone has been so excited by my art and brands, it’s been really positive and supportive."
Sophie Jonas-Hill, License This! Winner 2021
Support
If you have any questions on the entry process, please contact the organizers by email at [email protected]
Official Publication
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