WHICH NEW BRANDS WILL YOU DISCOVER?
Access the brands you trust, and your customers love
Before kids took their Paw Patrol lunchboxes to school and adults wore their favorite AC/DC tee, it started here.
Licensing Expo is the only global event to bring together thousands of brands under one roof and enable conversations that help bring the brands we love to the world in new and meaningful ways.
By attending this event, you’ll not only get the chance to speak directly with the brand decision-makers but also
help define pop culture and the consumer trends of tomorrow. Are you ready?
A Paw Patrol backpack. Patriots Jersey. Tetris Waffle Maker. Barbie x Balmain bag. Hogwarts Theme Park.
It’s all brand licensing, and it starts on our show floor.
MEET THE WORLD'S BIGGEST BRANDS IN ONE PLACE
2023 Exhibitors included
2024 THEME: BRANDS AT PLAY
In 2024, and for the first time ever, BLE, Licensing Expo and License Global will share a theme: Brands at Play.
“To celebrate the concept of play, we are dedicating 2024 to Brands at Play, a theme that will run as an undercurrent across BLE and Licensing Expo to spotlight the incredible innovations in play, the power it holds in every stage of life and the creativity it allows when building brands.
Immersive entertainment, storytelling and fan engagement are changing and the concept of play is changing with it. Today, brands are creating multi-generational, omnichannel play patterns that permeate video games, tabletop, board and card games, location-based experiences, immersive theatre, sports and esports, toys and kidult culture. Brands are also playing in new spaces, building ground breaking new extensions and bringing the brand licensing business to life in increasingly creative ways.”
Anna Knight, senior vice president, Informa Markets
HOW LICENSING EXPO CAN HELP LEVEL UP YOUR BUSINESS
Discover the widest range of brands available for licensing globally, from entertainment to non-profit
Build connections with key decision makers, and secure meetings that could lead to your next successful product range
Be the first to know about trends before everyone else and marvel at thousands of branded consumer products on display.
THE WIDEST RANGE OF BRANDS UNDER ONE ROOF
Take the best brands from their worlds and put them into your product range
Fashion
TV, Film & Entertainment
Toys
Sports
Gaming
Animation
Non-Profit (Heritage)
Art & Design
Corporate brands
Automotive
MAXIMIZE YOUR TIME WITH OUR MEETING PLATFORM
As part of your registration, you will automatically gain access to our Online platform, a free resource to help you navigate the show and prepare your visit.
Diaries fill fast so make sure to secure your meetings to guarantee time with the brands that could transform your business.
START YOUR JOURNEY INTO LICENSING TODAY
If you’re new to the possibilities of licensing, don’t fear. You’ve got a friend in us.
Download this free guide to see how you can get involved in a thriving industry that generates $340bn dollars in retail sales.
Inside the report:
- Insight into the business of licensing
- Breakdown of the licensing contract
- Key terminology and genres
- Case studies and style guides
WHAT EXHIBITORS ARE SAYING
"This is the ultimate opportunity only once in a year, there is no other place – the whole licensing industry gets together"
Managing Director, Mercis Bv
"The decision makers are always here, we’re sitting down with the people who actually make it happen"
Vice President of Global Publishing, Hasbro
DELIVERING SUSTAINABLE EVENTS
Licensing Expo is committed to having a positive environmental and social impact on both the communities and industries it works within.
From our ongoing partnership with Products of Change, to our new charity initiative License to Move, find out how Licensing Expo is helping to drive sustainability forward.
Please be considerate about your impact during the event.
Stay Connected Across the Globe
The Global Licensing Group is the worldwide licensing industry’s leading trade show organizer and media partner. Our mission is to provide licensing opportunities around the world to bring brands and products together. Learn more about our global opportunities and find the right market for you today.
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